Sample 2A: Speech to Inform with Visuals

Name: Cory Williamson

Audience Analysis

Answer in complete sentences and use examples from your audience analysis questions.

  1. How much does your audience already know about your topic and how will you design your speech regarding their level of knowledge? The audience knows very little about the actual science of attraction, so I’ll need to keep the terminology very basic and not lose them with big, technical terms.
  2. How much interest did the audience have in your topic? How will you make the topic interesting to them? The audience is very interested already, but I’ll try to maintain that interest with some humor and some explanations of human nature that might surprise them.
  3. What is your audience’s attitude regarding your topic? How will you address that attitude in your speech? My audience seems to be mostly interested in how to use my information to get a date, improve relationships, etc. I’ll try to use that inherent connection to the material as a way to keep them interested in the actual scientific explanations.
  4. How will the audience demographics (not what you learned on your Audience Analysis) impact the development of your speech? Most of my audience members are traditional college freshmen in age, economic status, etc. This means they probably have dating/attraction on their minds quite a bit.

Title: Are You Lookin’ at Me?!

General Purpose: To inform

Specific Purpose: To inform the audience about the science of attraction


  1. Grab Attention: Are you lookin’ at me? Well that’s alright…well…I like to write…I like classical music…I dress nice…I enjoy Mexican food…and on occasion I like to beat the person I’m with…Now hold on! That is an exaggeration. But that is how attraction works sometimes. You initially see someone and you are attracted in some way, but as you get to know someone that attraction could change for better or worse.
  2. Relate to Audience: Every human has experienced attraction in one way or another.
  3. Relate to Self (Establish Credibility): I am greatly interested in why humans are attracted to one another and have experienced the feeling of attraction toward another, so I decided to look into the matter.
  4. Central Idea: Human attraction is a scientific process that begins many kinds of relationships.
  5. Specific Purpose: Today, I want to inform you all about the science of attraction.
  6. Preview Main Points: I will cover…
    1. The visual aspects of attraction
    2. The biological aspects of attraction
    3. How attraction affects relationships

Transition to #I: Experiment number one: Sins of the Flesh.

Speech Body

  1. Part of attraction is due to what our mind perceives as physically appealing.
    1. The human body is the first thing we notice in another human.
      1. Females are generally attracted to males that are sexually appealing and have good fatherly traits such as height, muscles, facial features, some hair.
      2. Males are generally attracted to females that have sexually appealing features such as large breasts, waist-to-hip ratio, face, legs, and butt.
    2. Symmetry plays a role in figuring out if the person has good genes.
      1. When we see a person we are subconsciously analyzing if they have the features that would make for good offspring. (Science of Sex Appeal DVD)
      2. The better the symmetry the more it shows that a person doesn’t have any visible gene defects.

Transition to #II: Now to take a look at how human biology takes action in attraction.

  1. The biological aspects of attraction are the natural human responses that trigger sex appeal in a person.
    1. Pheromones are the chemically secreted odorless molecules that trigger sexual responses from animals. (
    2. Females are more vulnerable to these pheromones.
    3. Females find different males more attractive depending on if they are ovulating or not.

Transition to #III: Attraction is both what we see and what we feel. Those experiences could lead to relationships or simply sex.

  1. Attraction has the possibility of leading to relationships.
    1. According to Dr. Fisher (The Brain in Love and Lust), love is divided into 3 categories.
      1. Sexual cravings are sometimes mistaken for love.
      2. Attraction is craving for the individual.
      3. Attachment is when you are at peace and comfort with the one you’re with.
    2. Getting to know someone can change where they belong on the love scale—up or down.
    3. Lust is the sexual drive of attraction.
      1. When humans experience an orgasm while having sex a chemical oxytocin is released that gives the feeling of attachment between males and females. (
      2. Love is what you make it. It varies amongst all people, so love as you want to be loved.

Signal End: Enough about love. As I close, let us take a look back at what attraction is about.


  1. Restate Central Idea: We now know that human attraction is a scientific process that begins many kinds of relationships.
  2. Recap Main Points: We saw that physical appearance plays a major part in initial attraction as well as biological occurrences in our body. Attraction has the possibility of leading us to sex and/or love in a relationship.
  3. Clincher: The ideas of what I have said aren’t meant for you to overanalyze a relationship you are in or could be in. Allow attraction to flow naturally and experience where it could take you…Let me leave you with one last thing. The next time you visit the strip club take a look around and see lust and attraction working at their finest.

Works Cited

Science of Sex Appeal. Perf. Alan Dunn, Farrah Shaikh. Discovery Communications, LLC, 2009. DVD.

“The Brain in Love and Lust.” McMan’s Depression and Bipolar Web. n.d. Web. 21 Mar.


“The Science of Attraction.” n.d. Web. 21 Mar. 2019.


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Messages that Matter: Public Speaking in the Information Age - Third Edition Copyright © 2023 by North Idaho College is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

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